10.3. Licensing and Franchising Agreements

Licensing and franchising serve as pivotal mechanisms for businesses in Bangladesh to expand their operations and monetize intellectual property assets. Through licensing agreements, intellectual property owners grant permission to third parties to use their IP rights under defined terms, facilitating revenue generation and market expansion. Franchising agreements, on the other hand, allow businesses to replicate successful models by permitting franchisees to operate under the franchisor’s brand and system. These arrangements necessitate comprehensive legal frameworks to protect the interests of both parties and ensure compliance with local laws. As Bangladesh continues to integrate into the global economy, the significance of well-structured licensing and franchising agreements is expected to grow, offering avenues for economic development and the proliferation of established business models.